.:[Double Click To][Close]:.

Friday, August 17, 2007

Fantasy Football Cheat Sheet: Beware Maurice Jones-Drew

Fantasy football is a fickle mistress. Every year the landscape changes, and the difference between first place and last place in your league depends on how you react to the changing climate. As a helper, Fantasy Football Cheat Sheet will guide you through some of the finer points of fantasy this year. Have a question or topic about fantasy football you'd like to see addressed? Send it to turnoverbattle@gmail.com

I'm sure you've seen the commercial. You know, the ESPN one for the Fantasy Football Hall of Fame, where a fantasy owner gives a teary testimonial about how Maurice Jones-Drew won his fantasy league for him. Great commercial. The dark side of that story however, is that that commercial and the subsequent overrating of Jones-Drew in fantasy football projections is going to produce the exact opposite result this year;

Maurice Jones-Drew will make you lose your fantasy league.

To understand why this is true, you first need to understand what produced the Jones-Drew phenomena last season. Jones-Drew rushed for nearly 1,000 yards, had over 400 yards receiving, and scored a mind-boggling 16 total TDs. There are many reasons for why Jones-Drew was able to have such a high level of success. Lets take a look at the factors that culminated in the perfect storm for Jones-Drew's breakout year;

1. Leftwich's Injury: Did you ever wonder how the Jaguars were able to give both Fred Taylor and Jones'Drew so many carries last year? The reason was simple; they weren't passing. Byron Leftwich was injured and missed the final 10 games of the season, forcing David Garrard into the starting role. The offensive coaching staff did not have nearly as much confidence in Garrard as they did in Leftwich, resulting in shift in offensive philosophy over the final 10 games of the season. In the first 6 games when Leftwich was the starter, the Jags averaged 30.5 pass attempts per game. Over the final 10 games they averaged 26 pass attempts per game. The end result of the change from Leftwich to Garrard was that there were more carries for Jones-Drew, as well as an emphasis on shorter passes, i.e. to Jones-Drew.

2. Taylor's Injury: People seem to forget about this one, but Fred Taylor was injured in the Jags 13th game of the season and barely played in the final three weeks. During those three weeks Jones-Drew accumulated 25% of his TD total, 29% of his rushing total, and 24% of his receiving total.

3. Jones' Injury: This is the one that nobody is taking into consideration. Last season the Jaguar's stud FB Greg Jones missed the entire year with a torn ACL. Not familiar with him? He is 6-1 and 255 lbs of pure nasty, and happens to be one of the best short-yardage runners in the NFL. While Jones was gone last season Jones-Drew assumed the short yardage duties and scored 7 of his 13 rushing TDs from within 6 yards.

So now that we've taken a look at what made the Maurice Jones-Drew monster last year, it is time to evaluate whether or not he will be in a similar situation this year. Here is a look at some factors that lead me to believe that Jones-Drew will not have anywhere near the same kind of fantasy impact this season:

1. Leftwich Returns: Remember how Jones-Drew emerged last season after the Jags lost Leftwich and became a run based offense? Well, Byron is back and healthy this year so that should reduce Jones-Drew's number of carries. Also keep in mind that Leftwich is also in a contract year, so an even greater emphasis might be put on the pass.

2. Jones Returns: Those 7 short yardage TDs that Jones-Drew scored last year? This year those carries will be going to Greg Jones. Right off the bat that takes away a ton of Jones-Drew's fantasy appeal. It is pretty hard to expect a backup running back to score a lot of TDs when he no longer will be getting the goal-line carries.

3. Taylor Remains: People seem to forget that Fred Taylor is still on the Jags, and that he is still their starter at RB. Not only that, he is still very productive. Last year he averaged a career best 5.0 yards per carry while gaining over 1,100 yards. Taylor also recently signed a contract extension through 2010, so anyone that thinks that Jones-Drew is going to be taking any of the starter carries away from Taylor this year needs to wake up.

4. Introducing Dirk Koetter: Dirk Koetter...that name sounds really familiar. Oh yeah, he was the coach at Arizona State for the past 6 years until he was fired last October. Oh, and he also happens to be the new offensive coordinator for the Jaguars this season. Now if any of you remember Arizona State's offense from the past 6 years you'll remember one key thing; they passed, and they passed a whole lot. Koetter runs an offense that is based on the vertical passing game, one that seems well-suited to a team that has Byron Leftwich and high draft picks such as Matt Jones, Ernest Wilford, Reggie Williams, and Marcedes Lewis to whom to throw passes. What this means is that the Jaguars are going to be throwing a lot more this season than they did last year. Last season the Jaguars threw 446 times while rushing 513 times. Now lets take a look at the pass / run split from the Jags' first pre-season game with Koetter in charge of the offense; 39 passes, 29 rushes. Besides the general tendency towards passing, Koetter's offenses have also been very kind to TEs. What that means is that Marcedes Lewis will likely get a large number of the short to medium range looks that would have otherwise gone to Jones-Drew.

Now lets play connect the dots. The Jags starter at QB is back and the new offensive coordinator loves to pass almost as much as Mike Martz and Dennis Green, so that means that the Jags will have fewer total rushing attempts. Greg Jones is back, which means that not only will he cut into Jones-Drew's total rushing attempts, but he will also take away the cheap short yardage TDs that Jones-Drew had so many of last season. Throw on top of that the fact that Fred Taylor is still the starter and that the new offensive coordinator loves passing to TEs in the intermediate passing game and I think it is pretty easy to see that Maurice Jones-Drew is in a situation where he is going to see his total carries, rushing TDs, and his role in the passing games drastically reduced.

So how is it that ESPN and Yahoo are ranking him as a 2nd round pick in fantasy?

To answer that question you must examine what stats those two sources are projecting for Jones-Drew this season. ESPN has him ranked as the #21 overall fantasy player, and has the following stat projections;

141 ATT, 823 YDS, 49 REC, 476 YDS, 8 Total TDs

With the emphasis on the passing game and the increased competition for backfield carries the 8 total TDs is a tad high for my taste. What is really absurd here however, is the fact that these projections assume that Jones-Drew is going to average 5.8 yards per carry. If you reduce that number to a more reasonable projection of 5.0 yards per carry than the projected rushing yards plummet to 700. The 49 receptions also seem a bit high considering that Koetter likes the TE better in the intermediate passing game, and the fact that Greg Jones may well be a better receiving option out of the backfield than Jones-Drew.

Yahoo has an even rosier projection for Jones-Drew, ranking him #16 overall with the following stat line:

1,172 YDS rushing, 111 YDS receiving, 13 total TDs (12.5 rushing)

Those projections, to put it kindly, are insane. To approach that number of rushing yards Jones-Drew would have to get 200 carries while averaging over 5.0 yards per carry. Jones-Drew is not going to even sniff that number of carries this year. No way, no how. The more asinine part of the projection is the 12-13 rushing TDs. For the reasons listed above, Jones-Drew is very unlikely to be near that ballpark.

So what do I think Jones-Drew's stats will look like this year? This would be my estimate;

700 YDS rushing, 350 YDS receiving, 5 total TDs

What that comes out to is 135 fantasy points. I don't know about you, but I think there are a lot of players in the first or second round that are going to get me more than 135 fantasy points. So don't say that you haven't been warned; taking Maurice Jones-Drew with a high pick is going to kill your fantasy team.

Bookmark WTB!
Press [Ctrl + D]
Ballhype: hype it up!